Hybrid newsletters
MSGCENTER PLATFORM

Hybrid newsletters

The developed service makes it possible to use all channels of communication through one platform, one personal account, one single API comprehensively solving the task of informing. The system sends messages through the channels in accordance with their priority, automatically determines the availability of the channel for the subscriber and monitors the delivery status to the phone. In case of non-delivery, at the same second it will send a message through another channel, which ensures 100% timely delivery of messages within a specified period of time and cost savings.

The message templates for different channels may differ, for example, the messenger is sending a long text message with a picture, and SMS is a short text in order to save.

This dispatch method makes it possible to significantly optimize the costs of informing your customers, while at the same time achieving maximum marketing effect.

The company's specialists have developed a standard set of OMNI communications schemes for delivery

  • service traffic
  • ad traffic
  • critical notifications

The use of communication schemes depends on the goals and objectives of the client.

Personal Area
API
SMPP
HTTP
EMI
Personal manager
Smart routing
SMS
Viber
WhatsApp
Voice
Push