MSGCENTER PLATFORM

Engage new customers

Hyper Target

Search and selection of an audience for targeted mailings, based on the subscribers location, social status, solvency, interests and behavior on the Internet based on the use of programmatic algorithms.

  • Location
    Targeting both in major cities and regions, and SUPERGEO in areas of cities, streets, metro stations.
  • Shopping opportunity
    MASS-MARKET - average income up to 80.000
    LIFE-STILE (CASUAL) - average income 80.000+
    PREMIUM - average income 200.000+
    LUXURY - average income 500.000+
  • Social Status
    Gender, having children, 18+
  • Submissions
    Owners of cars of certain brands
    Parents with children
    Pet owners
    Shopaholics (frequent buyers of expensive brands)
Targeting
Volume Geo-Targeting Geo-Targeting, 18+,
Gender and Social Status
SUPERGEO, 18+, Gender,
Social Status,
Behavioral Targeting, Premium Audience, Corporate Status
50,000 0.70 0.90 3.20
100,000 0.65 0.75 2.50
250,000 0.60 0.70 2,20
500,000 0.55 0.65 1,80
1,000,000 0.45 0.55 1.50
2,000,000 0.40 0.50 1,20
5,000,000 0.35 0.45 0.90
10,000,000 0.33 0.40 -
40,000,000 0.30 - -